Kampaigns

The sequence builder, step types, A/B tests, and enrolling leads.

• The sequence builder: actions, conditions, delays

  A Kampaign is a branching flow, not a straight line. Three building blocks cover everything.

• Every step type, explained

  What each action and condition in the palette actually does.

• A/B test your messages

  Give a message step a B variant and see which one gets replies.

• Templates and personalization variables

  Reusable copy with {{first_name}}-style variables and phrase rotation.

• Ways to enroll leads into a Kampaign

  Enroll existing Seat Kontacts by ICP or all at once. Provider-connected Lead Source enrollment is planned with no public release date.

• Sending safety limits and why they protect your accounts

  The safety rules that govern provider-backed sending once the required Konnections and delivery setup are approved.

• Why a send is deferred, not skipped

  How safe deferral works once provider-backed sending is available, including uncertain-result review.

• Kampaign Wizard: personalize, save, resume, and apply

  Turn a strategy into a reviewable sequence draft without losing work or activating it by accident.

• Review, activate, and recover a Kampaign

  Check every action and connection, activate deliberately, and recover without duplicate provider intent.